If someone asked you what is the best way for an official to get voted into office you might answer through a good public record and the right kind of advertising. You wouldn’t be altogether wrong. There are a lot of reasons why elected officials get into office. The record is a good reason. However, there is another reason why these officials are getting into office in the computer age and it has nothing to do with the way they have served the office. It’s through the use of Facebook.
Facebook is a social networking website where you can connect with millions of people all over the world and see what they are up to and you can chat with them and make real lasting connections. It’s become the social gathering place and one that people are flocking to by the thousands every day.
The political process is not above taking a page out of the book of pop culture in order to win an election. It’s true that Facebook is blowing up and those running for office in the United States aren’t seeing this as a bad thing, but rather an opportunity to get their own message out there and meet new voters each and every day.
They are smart enough to know that in this day and age people check their Facebook with the same regularity they check their email. In some cases people check their Facebook more so. This means that putting their page on Facebook is a way to attract a swarm of potential voters. They attract people through the like button then send out status updates as a way of keeping voters abreast of what they are trying to do with their campaign and how they can use their help. This doesn’t always translate into votes, but when it doesn’t it’s wonderful for the candidates and since it costs nothing to have a page, it’s always worth it.